Environmental Sustainability And Competitive Advantage: A Meta- Analysis

Abstract

In today's dynamic business landscape, environmental sustainability has emerged

as a critical factor influencing competitive advantage. This meta-analysis synthesizes existing research to explore the relationship between environmental sustainability practices and competitive advantage across various industries and geographical regions. Through a comprehensive review of literature spanning from seminal works to contemporary studies, this meta-analysis elucidates the nuanced interplay between environmental sustainability initiatives and organizational performance metrics, such as market share, profitability, and innovation. Findings suggest that firms adopting proactive environmental strategies tend to achieve long-term competitive advantage through enhanced reputation, cost savings, and improved stakeholder relations. Moreover, this analysis identifies contextual factors, including regulatory frameworks, industry characteristics, and organizational capabilities, that moderate the relationship between environmental sustainability and competitive advantage. By synthesizing empirical evidence from diverse contexts, this meta-analysis contributes to a deeper understanding of the strategic implications of environmental sustainability for firms seeking to gain and sustain competitive advantage in today's global marketplace.

Keywords:

Environmental sustainability, competitive advantage, meta-analysis, organizational performance, green practices, corporate social responsibility, sustainable business, innovation, stakeholder engagement, resource-based view.